BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//The Covert Code - ECPv6.15.20//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:The Covert Code
X-ORIGINAL-URL:https://thecovertcode.com
X-WR-CALDESC:Events for The Covert Code
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:UTC
BEGIN:STANDARD
TZOFFSETFROM:+0000
TZOFFSETTO:+0000
TZNAME:UTC
DTSTART:20240101T000000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=UTC:20250214T073000
DTEND;TZID=UTC:20250214T080000
DTSTAMP:20260505T181635
CREATED:20250213T042122Z
LAST-MODIFIED:20250213T042122Z
UID:1832-1739518200-1739520000@thecovertcode.com
SUMMARY:Together Digital | Power Lounge: Digital Marketing: How To Spot A Fraud
DESCRIPTION:Join us for an exclusive conversation with Anna Covert\, a trailblazer in the digital marketing world\, recognized for her business ethics and expertise in combating online marketing fraud. In this Powerlounge session\, Anna will share her deep insights into navigating the complexities of digital advertising while safeguarding your investments. \nKey Discussion Points: \n\n“Never Trust Anyone to Bid On Your Behalf”: Learn why transparency and accountability are critical in the world of online advertising.\n“Protect Yourself: Essential Questions to Ask Before Engaging Online”: Empower yourself with the knowledge to spot scams and make informed decisions.\n“How to Set a Budget and Measure Results”: Practical strategies to ensure your marketing dollars are delivering tangible ROI.\n\nAbout Anna Covert:\nAnna is the founder of Covert Communication\, the largest digital marketing firm in Hawaii\, with over two decades of experience working with Fortune 500 companies and small businesses alike. Her mission? To uplift the industry and shield businesses from online fraud. Anna is also the best-selling author of The Covert Code – Mastering the Art of Digital Marketing\, published by Forbes Books\, and has built a reputation for being a trusted voice in digital advertising. \nWhy Attend? \n\nGain insider tips from a recognized authority in the field.\nDiscover actionable ways to protect your business from common online pitfalls.\nBe part of a discussion with one of the most influential voices in digital marketing.
URL:https://thecovertcode.com/event/together-digital-power-lounge-digital-marketing-how-to-spot-a-fraud/
CATEGORIES:Public Speaking
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20250218T170000
DTEND;TZID=UTC:20250218T200000
DTSTAMP:20260505T181635
CREATED:20250206T005356Z
LAST-MODIFIED:20250206T005356Z
UID:1816-1739898000-1739908800@thecovertcode.com
SUMMARY:The Latest Insights in Digital Sales and Marketing 2.0
DESCRIPTION:This February\, join us for part 2 of last year’s SME Honolulu panel\, featuring sales and marketing experts Anna Covert\, founder of Covert Communication\, and Darshaun Nadeau\, Co-Founder of Flowing Blue. \nThey’ll be diving into powerful behavioral strategies like loss aversion\, autonomy bias\, and the scarcity effect\, and exploring how these principles can elevate AI-driven marketing. \nIn this session\, Anna and Darshaun will discuss how these psychological triggers can be applied to create compelling ad copy\, optimize landing pages\, and enhance customer touchpoints throughout the buyer’s journey. By incorporating these strategies into AI models\, businesses can develop personalized campaigns that drive action\, improve conversion rates\, and foster deeper connections with their audiences. \n– \nDon’t miss out on this interactive and insightful event\, complete with networking opportunities\, heavy pupus\, drinks\, prizes\, and more! \nReserve your spot today. \n$50 for members and $55 for non-members. Secure your spot now by visiting smehonolulu.org and heading to the events page.
URL:https://thecovertcode.com/event/the-latest-insights-in-digital-sales-and-marketing-2-0/
LOCATION:Dave & Busters Honolulu\, 1450 Ala Moana Blvd\, Honolulu\, 96814\, United States
CATEGORIES:Public Speaking
ATTACH;FMTTYPE=image/png:https://thecovertcode.com/wp-content/uploads/2024/06/The-Latest-Insights-in-Digital-Sales-and-Marketing-2.0.png
END:VEVENT
END:VCALENDAR