About Anna

Author | Entrepreneur | Public Speaker

Anna Covert is the founder and principal of Covert Communication, the largest digital marketing firm in Hawaii. An expert in advertising and marketing, she’s worked with hundreds of companies worldwide on both the client and agency sides, providing strategic consulting to Fortune 500 companies and fusing her traditional and online media experience into a unique and seamless approach to building next-generation marketing strategies. She is enthusiastic about navigating the digital media landscape and has extensive experience employing everything from wildly successful digital media campaigns to applying Google Analytics to traditional media planning.

Based in Honolulu, Anna is a passionate advocate for the solar industry. She is also a creative entrepreneur who has designed numerous technology solutions and products that solve problems for consumers and business owners as they engage online and offline.


Anna Covert is an unstoppable force in marketing and is recognized as an authority in all things digital. Passionate about spreading the word about best practices in online and digital marketing, she is the founder of multiple companies specializing in advertising, technology, and the solar industry.

Logo of Anna Covert featuring the initials 'AC' within a circular design with intricate patterns and the text 'ANNA COVERT'.
Logo of Covert Communications featuring a stylized 'C' with concentric circular lines and the text 'Covert Communications'.
Logo of Aerial Impacts featuring a minimalist design with black and gray shapes resembling a stylized abstract form and the text 'Aerial Impacts'.
Logo of Reactium featuring a circular design with a lightning bolt and the text 'Reactium'.
Logo of Trusting SolarCalculator featuring a grid pattern resembling solar panels and a checkmark, with the text 'Trusting SolarCalculator'.
Logo of Mana featuring an abstract geometric design resembling an infinity symbol and the text 'MANA'.


Anna Covert believes that everyone can master digital marketing. As the founder of Covert Communication, the largest digital marketing firm in Hawaii, she has helped hundreds of business leaders transform their digital media strategy, equipping them with high-impact insights and tactics that produce extraordinary results. Her clients have doubled and tripled their revenue year over year while spending less.

Logo of SunPower Preferred Vendor with the text 'SUNPOWER' in gold gradient followed by 'Preferred Vendor'.
Logo of Panasonic with the text 'Panasonic' in a gold gradient.
Logo of Maxeon with the text 'maxeon' in a gold gradient.
Logo of SolarEdge with the text 'solaredge' in a gold gradient.
Logo of Visiting Media with the text 'VISITING MEDIA' in a gold gradient.
Logo of Newport Real Estate Partners featuring a stylized building design and the text 'NEWPORT REAL ESTATE PARTNERS' in a gold gradient.
Logo of Diamond Bakery featuring a stylized diamond shape with palm trees, the text 'Diamond' and 'Bakery', and a banner reading 'Hawaii Original Since 1921'.
Logo of Pacific Air Cargo featuring a stylized swoosh design and the text 'Pacific Air Cargo' in a gold gradient
Logo of The Delivery People featuring the initials 'TDP' with an arrow and the text 'THE DELIVERY PEOPLE' in a gold gradient.
Logo of HMC HomeCare featuring a circular design with a house and two figures inside, and the text 'HMC HomeCare' in a gold gradient.
Logo of Hawaii Medical College featuring a circular design with a medical symbol and the text 'HAWAII MEDICAL COLLEGE' in a gold gradient.
Logo of Schlissel & Associates featuring the text 'SCHLISSEL & ASSOCIATES' and 'ACCOUNTING • TAX • CONSULTING' in a gold gradient.
Logo of Stott Real Estate, Inc. featuring two stylized house icons and the text 'STOTT Real Estate, Inc.' in a gold gradient.
Logo of First Rent A Car featuring a stylized outline of a car and the text 'FIRST RENT A CAR' in a gold gradient.
Logo of Makana Esthetics & Wellness Academy featuring a stylized flower icon and the text 'Makana Esthetics & Wellness Academy' in a gold gradient.
Logo of Boys & Girls Club of Hawaii featuring two stylized hands forming a shape and the text 'BOYS & GIRLS CLUB OF HAWAII' in a gold gradient.

At last, a one-stop spot to get the digital marketing direction business leaders and marketers need so desperately.

Jen Walsh, Sea Bright Solar

Leave it to Anna to try to take the mystery out of all that goes on in the digital marketing space. Thank you! Thank you! Thank you!

Charles Wathen, Interbay Urban Developments

An indispensable read for professionals in marketing, design, and business. Covert uncovers the harsh realities of today’s digital marketing while presenting a proven, customer-first approach for the future.

Rye Zupancis, Data Visualization Instructor at Parsons School of Design

When attending a seminar with Anna Covert, the knowledge base was dynamic and exciting!

January Liddell, Xtreme 1 Financial

The need to self-regulate this realm has never been greater, and The Covert Code offers the tools to do just that!

Scott Aronson, former Vice President, BBB; CEO, SunRev, an Elite SunPower Dealer