thecovertcode, Author at The Covert Code

Covert Communication Solves Connectivity Problems with MANA

By thecovertcode|2024-12-01T03:29:26+00:00October 2nd, 2023|Press Releases|

In Hawaiian, MANA means power. The mission of Covert Communication was simple: to develop a way to connect application programming interfaces through custom code without the use of Zapier or third-party services.

In working with clients like solar companies and others who required tools to manage leads, customer interaction, sales, and follow-up, they developed the path to a simpler system. The best technology solutions allow companies to scale without taking shortcuts in custom fields or workflows that are key to their success.

“Break free of plans and subscriptions, with MANA clients gain a fairly priced solution to connectivity problems,” stated Anna Covert, Principal of Covert Communication and MANA. “Once implemented, clients can enjoy API connectivity now and long into the future.”

Coupled with an easy-to-navigate, informative website and trained staff, MANA keeps clients’ businesses on track to accomplish sales goals as well as retention! Learn more at MANA.com.

Trusting Solar Calculator Adds Even More Features

By thecovertcode|2024-12-13T19:44:21+00:00September 6th, 2023|Press Releases|

The Trusting Solar Calculator, also known as the Solar Wizard, was developed by a team of developers who saw the need to help solar dealers convert more leads to sales. The plugin allows homeowners and businesses interested in solar who visit solar websites to get an idea of the cost and savings they’ll achieve by adding a photovoltaic system to their property.

While the original FREE plugin is a great tool, the developers haven’t stopped improving it in the Pro version. The Pro Solar Wizard, at just $35 per month, is completely customizable, with features being added regularly while the plugin matures. Meaning it works for all states — even most countries! It allows the solar dealer to upload their logo, decide on the colors, enter all of their service areas in multiple states, set the utility rate and the price they want to sell at high/low for cash, loan, or solar lease purchases, and show the available incentives. Solar dealers can specify what size panels they offer and have the option to add battery storage, EV calculations, UTM tracking, currency exchanges, webhooks, and customizable email templates. It can show the user the environmental impact of going solar — and in multiple languages.

Wizard Pro didn’t stop there! The latest optional feature allows solar dealers to specify to whom and in what way they will meet with potential customers. In other words, they can set zip codes that they will meet with in person, virtually, or by phone. If they happen to get a lead through the Solar Wizard that is outside of their service area, they can alert the inquirer that they are unable to assist them and, optionally, offer to help them find a solar dealer in their area.

“We are more than pleased at the success of the Wizard plugin,” stated Anna Covert, Principal of Trusted Solar Calculator. “We are helping dealers, literally worldwide, to convert more leads to sales.”

……………………………………………..…………………RECENT REVIEWS…………………………..………………………………………

Great Product, Must Have For Solar Business

Great Product and Great Company! This plugin is a must-have for solar business, and the Solar Wizard Team has been a great help to our company. – @bestsolaroffer

Loved It!

Solar Wizard Plugin is a great tool for anyone looking to create a solar website. It’s easy to use and provides a lot of features that are essential for a solar website. We used it on a website for one of our clients, and it worked great! – @clintsanchz

The Best!

Ever since we started using Solar Wizard on our sites, the conversion rate has gone way up. – @Covertcomm

Covert Communication Launches Aerial Impacts

By thecovertcode|2024-12-13T19:41:56+00:00January 2nd, 2021|Press Releases|

Oversized postcards with custom solar systems shown on each homeowner’s roof

As Covert Communication worked with solar dealers across the country, they found that sales efforts became easier if homeowners had some connection with the brand prior to a sales call. Homeowners were much more receptive if they had an idea of what the system would look like on their home, what it might cost, and how much they could save over time.

For that reason, Covert Communication formed Aerial Impacts. It is a Direct Mail company that helps solar companies generate qualified leads for less. They can target thousands of homeowners with individualized 6 x 11 postcards featuring a custom solar panel design with their estimated annual kWh savings for less than a single cost-per-click in search marketing. Using Google Earth images, the team designs a solar panel system and calculates the cost and savings using the energy information from the solar dealer for the area they are targeting.

Dealers can supply a mailing list, or Aerial Impacts can source a list for about 15–20¢ per record. There is a suggested minimum of 3,000 addresses to make sure that the mailing results in numerous leads. A second mailing is also recommended to increase the frequency of the impressions made on the homeowner. Initial mailings, including design, customization, printing, mail prep, and postage, cost about $2 per piece. Costs go down for repeat mailings.

“We hear that potential customers react very positively to ‘seeing’ solar on their real roof,” stated Anna Covert, Principal of Covert Communication. “It has led to a huge number of leads and conversions for the dealers we work with.”

Coupled with an easy-to-navigate, informative website, knowledgeable sales staff, and a solar dealer’s team, Aerial Impacts is an extremely effective tool to get more leads, sits, and sales!

ABOUT THE COVERT COMMUNICATION GROUP OF COMPANIES

Anna Covert is an unstoppable force in marketing and is especially proficient in the digital space. She heads Covert Communication, a full-service advertising & marketing agency that specializes in online marketing but carries out all aspects of both traditional and the latest in marketing trends. As needs arose in aspects of advertising not normally seen under an ad agency umbrella, Anna and her team formulated new ideas and created the platforms to take them to market.

About thecovertcode

Covert Communication Solves Connectivity Problems with MANA

Trusting Solar Calculator Adds Even More Features

Covert Communication Launches Aerial Impacts